Tawfeer is a value-oriented soft-discount supermarket. At Tawfeer, we firmly believe that high quality should not come at a premium price. Our business model enables us to offer our customers both renowned international and national brands and high-quality Tawfeer brands at the most competitive prices in the market.

At Tawfeer, we prioritize delivering exceptional value to our customers. This is achieved by carefully curating our product assortment. While we may not offer every brand available in the market, our selection is comprehensive and includes best-selling brands alongside our Tawfeer exclusive brands.

Tawfeer brands are sourced with rigorous testing to ensure the best quality and value at every price point.

Our stores provide customers with a seamless shopping experience complemented by exceptional customer service. Through our ISO Quality Management System certification, we consistently strive to enhance our services, aiming to earn our customers' satisfaction.

At Tawfeer, we are committed to sustainable and responsible practices. We take pride in our engagement within the communities we operate in, consistently striving to have a positive and active impact. For further insight into our Corporate Social Responsibility (CSR) and sustainability initiatives, you can follow us on Instagram, Facebook, and Linkedin.

Tawfeer. Your Smart Choice